Member outcomes
In their own words. On the record.
Every quote below is verbatim from a recorded Optimus weekly call or live event — trimmed of filler, never paraphrased, first names only. The full curated wall lives at gimmetheproof.com.
- Before
- 23 years in IT; quit a six-figure VP job to run the business. Entire business word-of-mouth. No paid acquisition.
- Mastermind lever
- Offer + acquisition work from the room — priced at $8K, turned on paid ads.
- Outcome
- 60 clients in six months. ~$80K/month run rate.
“About six months ago we started running Facebook ads. Fast forward, in six months we got about 60 clients through Facebook ads, price point about $8,000. We're at about $80,000 a month.”
- Before
- Rebuilding prospecting and sales post-COVID.
- Mastermind lever
- Weekly cadence, sales machine rebuild, AI tooling (his tax-summary bot turns a 20-30 minute call into a 20-second PDF drop).
- Outcome
- $857K gross — up $310K (~40%) over the prior year. Team from 5 to 11.
“Gross, we hit 857 — that was up like 310 grand from '24. Team growth went from five of us to ending the year with 11.”
- Before
- High-value network, no packaged offer.
- Mastermind lever
- VIP session in Arizona — outlined the $100K mastermind structure.
- Outcome
- First $100K client closed, full pay. That client is also a $500K donor over two years.
“I just closed my first hundred-K client, full pay. The money landed. The sort of mastermind that we outlined when we did our VIP session in Arizona, that's now happening.”
- Before
- Team time bleeding into manual work nobody had mapped.
- Mastermind lever
- Interviewed his team for manual tasks, shipped automations with the FAST stack.
- Outcome
- 13 automations in two weeks. 31 team hours a week saved — after only three of twenty team members.
“Since I've been back, I've gotten 13 different new automations done that have saved 31 hours of overall team time. I've only gotten through three team members so far.”
- Before
- $80K-$100K agency quotes to rebuild his member-area diet tracker.
- Mastermind lever
- Coding agents, the way the room teaches them.
- Outcome
- A third of the rebuild done in five hours, himself. The quote died.
“About a year and a half ago, I got quotes to redo this for 80 to 100K. And I'm already a third of the way through the project in five hours.”
- Before
- $150K quote for a custom member-tracking dashboard.
- Mastermind lever
- Built it himself with a coding agent over four months.
- Outcome
- Full protocol dashboard — diet, peptides, daily logs — exactly the way he wants it. $150K kept.
“This would've cost me easily $150,000 to have somebody do it, and I got it exactly the way I want it.”
- Before
- Malware on three client sites. Last time, managed hosting quoted a two-week queue — and took it.
- Mastermind lever
- Agent-driven remediation, learned in the room.
- Outcome
- Clean in a day and a half, plus findings the vendor never surfaced.
“Two months ago when I went through this with my managed WordPress hosting company, they told me right from the start, 'You're in our queue, it's going to be a two-week process.' This time it took me a day and a half.”
- Before
- Vendors quoting $15K for a custom app for his 300-person life-insurance event at the Franklin Factory in Tennessee.
- Mastermind lever
- Built it himself with the FAST stack — Friday morning to Saturday afternoon.
- Outcome
- App live at the event. Attendees asking to buy it from him.
“The vendors who wanted to build that for us were trying to charge us 15 grand — and I just did it in a day. People at the event were like, 'Hey, will you guys build this for us? If you do, we'll pay money for it.'”
- Before
- OSLO existed as a framework he'd learned in the room.
- Mastermind lever
- Built an OSLO-based 'boardroom advisor' app himself and shipped it at osloboardroom.com.
- Outcome
- A live product that takes in any business and diagnoses its constraint.
“I really resonated with the OSLO frameworks — that was one of the things I was most bought into. I connected a domain called osloboardroom.com. You can put in your business, the name of it, the stage it's at, the monthly revenue, the team size, and then the pain points... and then it'll diagnose the constraint and give you a solution for the constraint.”
On camera
Filmed at the May 2026 Optimus event. Whatever they wanted to say, after three days in the room. The full set — plus long-form interviews — lives at gimmetheproof.com.
The pattern
Three shapes repeat: revenue jumps from offer and pricing work, five- and six-figure vendor quotes replaced by things members build themselves, and team hours handed to automation. None of it is “accountability” magic — it's frameworks plus a room that has already made your next mistake. The deepest single write-up is Ashley's case study on /proof — 8-10 hours per client down to about 2.
Your before/after column is empty so far.
Applications for the 50-seat room are at buildwithoptimus.com.
Adjacent reading: Proof — what actually shipped · The frameworks · The library